Digital Media Manager
at Sinclair Broadcast Group

Date Posted: 5/12/2021

Job Description


Sinclair Digital Agency is a digital marketing company dedicated to providing our customers with cutting edge digital marketing, analytics, fulfilment and ad operations platforms that maximize ROI and customer engagement. With a heavy focus on innovation and being the leader in all things digital marketing, our mission is to be the market leader in SaaS across the advertising industry.


We operate in a fast paced, customer-focused, dynamic environment where everyone on the team is committed to the growth of our customers and company. Highly entrepreneurial, our success comes from employees who voice their opinions and ideas to facilitate growth to our bottom line. We reward performance, support individual development and foster a fun work environment. 


We’re looking for an experienced Programmatic Campaign Manager whose mission will be to help customers achieve their goals and maximize value through the deployment of cutting-edge campaign strategies. The Programmatic Campaign Manager is responsible for the execution of programmatic advertising campaigns leveraging state-of-the art proprietary and 3rd party media-buying and ad-serving platforms. This critical role is focused on achieving campaign KPIs and collaborates closely with the Sales, Account Management and Customer Success to deliver best in class service and performance to accelerate Datasphere’s growth.


You will be a key player in helping our customers maximize the value of our solution.


Responsibilities:



  • Manage multichannel programmatic campaigns (programmatic, desktop, mobile, video, CTV, Social, SEM) across multiple platforms, while troubleshooting campaign delivery and performance issues

  • Conduct full analysis of campaign performance, optimizations, issues while providing daily breakdown to management of ways to improve campaign performance

  • Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with client objectives

  • Serve as a Subject Matter Expert for our clients and help translate complex strategies and technologies into simpler concepts to increase awareness and understanding within digital advertising.

  • Builds trusted relationships through collaboration, communication and impact-oriented action and follow through with strategic clients

  • Capability of trafficking all creatives and setting campaigns up prior to launch date

  • Ability to speak to Datasphere’s differentiation of in-market audiences and highlight unique capabilities for clients

  • Maintain in-depth knowledge of media technology platforms


Qualifications:



  • Bachelor's Degree

  • 3+ year experience in ad operations, campaign management, or media-buying in an adtech, SAAS, or agency environment.

  • Strong knowledge of DSPs and programmatic platforms such as Zyp Media, The Trade Desk, Simpli.fi, Beeswax and DV 360

  • Experience with Google Ad Manager a plus

  • Previous experience in data analysis – providing and explaining performance reporting for digital campaigns

  • Extremely detail-oriented, with the ability to prioritize and manage time efficiently

  • Proficiency in Excel & Microsoft PowerPoint • Have the ability to act as a proactive part of the Datasphere’s team, and to act as a self-starter in an environment that encourages creativity, enthusiasm, and organization


Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug-Free Workplace!


About Us


Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. Also, we have affiliations with all of the major broadcast networks, our own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team!


About the Team


The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.


*LI-SP1

Job Snapshot

  • Employee Type: Full-Time
  • Location: Denver, CO
  • Job Type: Management
  • Experience: Not Specified
  • Date Posted: 5/12/2021

About Us

Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country! In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI.

We believe Sinclair Broadcast Group’s people are our most important asset. Our teams make the critical difference in how we perform and their skills, talents and determination separate us from our competitors. Sinclair's success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees. We are advancing the world of broadcasting and we need talented, dedicated, ethical professionals to do so. Our teams make the critical difference in how we perform and their skills, talents and determination separate us from our competitors. To be the best, you have to attract the best. This is why we provide opportunity for advancement, a challenging work environment, and a company culture with open communication and teamwork. Whether you are an industry veteran or a just starting out, you can find it at Sinclair!

We also offer excellent compensation and comprehensive benefits, including:

  • Company-sponsored medical/prescription, vision and dental plans
  • Flexible spending accounts
  • Company-paid Life and Disability
  • 401(k) with company match
  • Wellness programs
  • Employee stock purchase plan
  • Education reimbursement
  • Vacation, Holiday, and PTO
  • And more…