Digital Sales Manager
at Sinclair Broadcast Group

Date Posted: 5/15/2021

Job Description


WCGV/WVTV is seeking a Digital Sales Manager who will ensure all digital objective, including internet and mobile, exceed or meet company revenue growth goals. This person will become an expert in Sinclair’s digital capabilities and be able to deliver unique and valuable digital solutions to new and existing clients


Not every day will look the same, however, the main responsibilities of our Digital Sales Managers will include the below responsibilities:



  • Meet with sales staff regularly to provide support and feedback on digital platform integrations or opportunities for our customers

  • Meet with vendors and potential vendors to improve existing and develop new programs as well as find and develop new initiatives and programs to advance the digital team

  • Gather new media technology and content information and research to provide the station with the most competitive advantage

  • Maintain high level communications with all station and corporate management, sales staff, as well as vendors

  • Execute training for sales management, account executives and content producers


What skills do you need to be successful in our role?



  • Ability to lead, train and inspire sales professionals

  • Working knowledge of new media, digital interactive initiatives, social media and content

  • Hands on experience developing new business as a skilled negotiator and motivator, a proven track record of digital success

  • Passion for leading and contributing to a sales team with a positive mindset

  • Effective relationship building, customer service, communication and negotiation skills

  • Strong understanding of the changing landscape of integrated marketing

  • 5 years digital management experience, preferably in a TV sales environment

  • College degree preferred

  • Broadcast or television management experience is a plus


Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug-Free Workplace!


*LI-SP1

Job Snapshot

  • Employee Type: Full-Time
  • Location: Milwaukee, WI
  • Job Type: Management
  • Experience: Not Specified
  • Date Posted: 5/15/2021

About Us

Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country! In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI.

We believe Sinclair Broadcast Group’s people are our most important asset. Our teams make the critical difference in how we perform and their skills, talents and determination separate us from our competitors. Sinclair's success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees. We are advancing the world of broadcasting and we need talented, dedicated, ethical professionals to do so. Our teams make the critical difference in how we perform and their skills, talents and determination separate us from our competitors. To be the best, you have to attract the best. This is why we provide opportunity for advancement, a challenging work environment, and a company culture with open communication and teamwork. Whether you are an industry veteran or a just starting out, you can find it at Sinclair!

We also offer excellent compensation and comprehensive benefits, including:

  • Company-sponsored medical/prescription, vision and dental plans
  • Flexible spending accounts
  • Company-paid Life and Disability
  • 401(k) with company match
  • Wellness programs
  • Employee stock purchase plan
  • Education reimbursement
  • Vacation, Holiday, and PTO
  • And more…