Entry Level Marketing Consultant
at Sinclair Broadcast Group

Date Posted: 3/5/2020

Job Description


WICS has an excellent opportunity for an Entry-Level Marketing Consultant who can connect with clients and help them achieve their business objectives through effective TV and digital advertising. The ideal candidate will possess excellent communication skills, an enthusiastic and passionate personality, have a tenacious yet empathetic attitude, and a drive to succeed! We are currently looking for entry-level candidates interested in a career in media sales. Responsibilities will include, but are not limited to:


Advertising



  • Create advertising strategies incorporating TV, mobile, online and digital billboard mediums

  • Create short and long-term client campaign plans

  • Develop advertising concepts and ideas

  • Prepare, negotiate and implement client media buys

  • Keep current on all of the company’s digital advertising products

  • Understand demographic data as it relates to media buys

  • General administrative tasks as needed


Client Relations



  • Responsible for generating revenue for the station and meeting monthly goals through effective solicitations, promotions and services including telephone, in-person and email communication

  • Develop new business through selling commercial advertising time and other station products by contacting advertising agencies and local advertisers

  • Professionally formatted and written documents, including emails, are a must

  • Contribute to client proposals and other client documentation

  • Maintain and build positive customer relationships

  • Document all client contact and file all advertisement documentation

  • Handle confidential information with discretion

  • Initiate, follow-up and conclude assignments accurately and independently

  • Assist in the collection of past due accounts


Qualifications



  • Strong desire to be in outside sales

  • Strong organizational, written and presentation skills

  • Proficient in MS Word, Excel and PowerPoint

  • Self-motivated

  • Ability to overcome objections and retain a positive attitude

  • Working knowledge of new media, digital initiatives and social media required

  • Enjoys a fast paced environment with a desire to win

  • Professional appearance is a must

  • Must have a valid driver’s license, good driving record and your own vehicle


Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

Job Snapshot

  • Employee Type: Full-Time
  • Location: Springfield, IL
  • Job Type: Other
  • Experience: Not Specified
  • Date Posted: 3/5/2020

About Us

Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country! In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI.

We believe Sinclair Broadcast Group’s people are our most important asset. Our teams make the critical difference in how we perform and their skills, talents and determination separate us from our competitors. Sinclair's success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees. We are advancing the world of broadcasting and we need talented, dedicated, ethical professionals to do so. Our teams make the critical difference in how we perform and their skills, talents and determination separate us from our competitors. To be the best, you have to attract the best. This is why we provide opportunity for advancement, a challenging work environment, and a company culture with open communication and teamwork. Whether you are an industry veteran or a just starting out, you can find it at Sinclair!

We also offer excellent compensation and comprehensive benefits, including:

  • Company-sponsored medical/prescription, vision and dental plans
  • Flexible spending accounts
  • Company-paid Life and Disability
  • 401(k) with company match
  • Wellness programs
  • Employee stock purchase plan
  • Education reimbursement
  • Vacation, Holiday, and PTO
  • And more…