Account Manager
at TEGNA

Date Posted: 1/1/2019

Job Description

Job Summary:

Once ad solutions are sold by the Account Executives (AEs), the Account Manager (AM) becomes the key point of contact for the clients. The AM will coordinate the full efforts of all the internal team members involved in the fulfillment & execution process to help the clients achieve the desired business results and to receive a strong ROI.

 

Job Responsibilities:

  • Manages account after activation; understands clients’ needs and proposes new business opportunities
  • Grows the account by introducing new solution sets, introducing strategy and planning and ensures everything is working properly
  • Be the lead point of contact on assigned sales accounts
  • Communicates directly with clients, answers questions and meets any requests/needs
  • Maintains strong and positive relationships with the clients and the internal team members; keeps everyone informed on project status; manages client expectations
  • Confirms TV and digital orders are input correctly and aligned with insertion order
  • Handles displaced TV or Digital
  • Creates launch brief and ensures proper implementation with launch team
  • Takes the lead on all fulfillment (TV, Digital, and Hatch)
  • Coordinates all internal efforts with those involved in fulfillment
  • Be the Client interface with TEGNA internal teams, such as Creative Services

 

Job Requirements

 

Basic Qualifications:

  • Bachelor’s Degree
  • 5-8 years related experience in account management or client services, preferably within the advertising industry
  • Working knowledge of Microsoft Office suite

 

Other Qualifications:

  • Commitment to high quality of work and excellent client services
  • Excellent organizational skills
  • Strong interpersonal and communication skills
  • Ability to identify problems and solve them through innovative solutions and sound judgment
  • Ability to work independently and handle multiple accounts

 

 

About TEGNA:

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 46 stations in 38 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and 32 million across its digital platforms. TEGNA has been consistently honored with the industry’s top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA delivers results for advertisers through unparalleled and innovative solutions including OTT local advertising network Premion, centralized marketing resource Hatch, and G/O Digital, a one-stop shop for local businesses to connect with consumers through digital marketing. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit www.TEGNA.com.

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

Job Snapshot

About Us

TEGNA, Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, veteran status or genetic information.