EP of Innovation

Date Posted: 8/27/2020

Job Description

WBNS in Columbus, OH is looking for a motivated, innovative leader to oversee the creation and management of engaging, compelling content for all platforms. The Executive Producer of Innovation will be part of the newsroom leadership team and will work collaboratively with all dayparts as well as sales and marketing on projects.  This person will oversee newsroom projects such as podcasts, digital episodic content and other media as we look to meet our audience where they are and elevate our brand. The ideal candidate will identify engaging content opportunities within the newsroom and understand where that content best aligns with emerging product goals and our brand.

This person will also be responsible for daily newsroom operation in conjunction with an Executive Producer. Together they will be tasked with re-imagining content across all platforms as well as the early and late evening newscasts to meet the changing needs of viewers.

This person needs to be a skilled communicator and understand how to manage multiple projects and team members, so management experience is a plus.

The EP of Innovation Will:

  • Manage multiple cross-platforms projects for emerging media such as podcasts, episodics and more
  • Oversee the transformation of early and late evening newscasts, as well as content on all platforms
  • Utilize analytics and data to track success and shape strategy
  • Encourage innovation, risk-taking and powerful storytelling
  • Be a newsroom leader and a bold voice in editorial discussions
  • Challenge the norm
  • Use creative production techniques such as graphics and new forms of media to enhance content across platforms
  • Oversee multiple media projects to ensure the brand promise and strategies are met
  • Identify daily opportunities to have our news get noticed and reach new audiences
  • Perform other tasks as required by station leadership




Job Requirements


  • Experience successfully leading teams through content transformation on multiple platforms
  • High level producing experiencing
  • Understanding of digital metrics and analytics a plus
  • Strong understanding of the tenets of professional journalism
  • Passion and vision for emerging media
  • Knowledge of ENPS, Edius, photojournalism, editing, and content management systems a plus
  • Organizational skills and the ability to work under constant time-sensitive deadlines
  • BA/BS in journalism, communications or related a plus

Job Snapshot

About Us

TEGNA Inc. is a media company innovating in the digital age. Our purpose is to serve the greater good of our communities - through empowering stories, impactful investigations and innovative marketing services.

As one of the most geographically diverse broadcasters in the U.S., TEGNA is a best-in-class operator with 62 television stations (including those serviced by TEGNA) and four radio stations in 51 markets from coast to coast. We are the largest owner of the top 4 affiliates in the top 25 markets and reach one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and 35 million across our digital platforms. Across Twitter, Facebook and Instagram, TEGNA's stations have over 25 million social followers.

TEGNA produces trusted, impactful and innovative content across platforms. We tell stories that matter, are an advocate for those in need and help bring positive change to our communities. Our award-winning journalists have been recognized with numerous national honors including Edward R. Murrow, Alfred I. duPont, George Foster Peabody, George Polk, Walter Cronkite and Emmy awards.

TEGNA also owns leading multicast networks, Justice Network and Quest, which offer unique ad-supported programing and reach more than 87 million television homes. Justice Network is focused on the popular true-crime, mystery and investigation genre, while Quest features factual-entertainment programs such as science, history, and adventure-reality series.

TEGNA also provides local and national partners custom, targeted and innovative campaigns through TEGNA Marketing Solutions (TMS). TMS is a one-stop shop that helps businesses thrive through an unmatched suite of services and solutions that reach consumers across television, email, social and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service.