Local/Regional Sales Manager
at TEGNA

Date Posted: 11/11/2019

Job Description

NewsWest 9 KWES-TV (NBC) in Odessa-Midland, Texas, seeks an experienced Sales Manager. This position is responsible along with the Director of Sales and another Sales Manager for leading a sales strategy that will focus on the development of new enterprise business to successfully deliver customer solutions through an integrated suite of media platforms including television, digital, mobile, and other emerging products. The Sales Manager will be responsible for developing a strong, forward thinking sales team and will successfully work with all levels of the Permian Basin business community. The position reports to the Director of Sales.

 

Responsibilities:

  • Drive new business development efforts to increase new enterprise accounts assuring sales team exceeds all sales revenue goals.
  • Recruit, hire, onboard, train and develop new sales hires; effectively manage, develop and motivate existing sales team
  • Develop strong relationships with local and regional advertisers
  • Manage key local and regional accounts and account executives
  • Identify market potential though lead generation and qualification
  • Accurately identify, monitor and forecast sales and marketing trends for key business segments
  • Complete appropriate business activity reports and forecasts as required
  • Review and adjust metrics to monitor sales/market share change
  • Expand sales in existing accounts by introducing new products and services and developing new client solutions
  • Achieve sales operational objectives by contributing information and recommendations to overall strategic plan
  • Assess sales team in different situations; provide timely/relevant coaching and conduct/recommend appropriate training
  • Support sales staff with ride along coaching, participating in client meetings, developing proposals and other aspects the full sales process
  • Recommends creative ideas that improve the company’s competitive position and the bottom line
  • Develops creative and effective customer focused solutions using all media platforms

Job Requirements

  • Bachelor’s degree in marketing, business or related field
  • 3-7 years of media sales experience
  • Demonstrated track record of success in media sales
  • Knowledge of all facets of digital sales and marketing
  • Proven sales leader with record of sales achievement
  • Ability to think and lead strategically
  • Effective driver of integrated revenue and strategy
  • Ability to prioritize critical functions to ensure individual and team success
  • Excellent interpersonal and leadership skills
  • Excellent verbal and written communication skills
  • Wide Orbit experience desirable
  • Advanced CRM system experience desirable

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 49 television stations and two radio stations in 41 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and approximately 30 million across its digital platforms. TEGNA has been consistently honored with the industry’s top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA also delivers innovative and unparalleled solutions for advertisers through TEGNA Marketing Solutions (TMS). TMS is a one-stop shop that helps businesses thrive through an unmatched suite of services and solutions that reach consumers across television, email, social and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit www.TEGNA.com.

 

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

 

Job Snapshot

About Us

NewsWest 9 (KWES), the NBC affiliate in Midland-Odessa, TX, is owned by TEGNA Inc., an innovative media company with 49 television stations and two radio stations in 41 markets.