Local Sales Manager
at TEGNA

Date Posted: 8/27/2019

Job Description

TEGNA Media is breaking the mold for how media companies operate.  Recently named Station Group of the Year by Broadcasting and Cable, we have committed vast resources to transform our sales operations.  To compete and win in the new media landscape we need innovative sales leaders to join us on this journey and be part of our future growth and success.  Are you ready?

The Opportunity


NEWS CENTER Maine, the NBC affiliate in Bangor, ME, is searching for a new Local Sales Manager.  This position is responsible for leading a sales strategy that will focus on the development of new enterprise business to successfully deliver customer solutions through an integrated suite of media platforms including television, digital, mobile and other emerging products. The Local Sales Manager will be responsible for developing a strong, forward thinking sales team and will successfully work with all levels of the Bangor business community. The position reports to the Director of Sales.

At NEWS CENTER Maine, we pride ourselves in:

  • Putting People First
  • Engaging Our Community
  • Daring to Be Original
  • Creating Experiences
  • Expecting and Demanding Excellence​

Responsibilities:

  • Drive new business development efforts to increase number of new enterprise accounts to ensure sales team meets and exceeds all sales revenue goals
  • Recruit, hire, onboard, train and develop new sales hires; effectively manage, develop and motivate existing sales team
  • Develop strong relationships with local advertisers
  • Manage key local accounts with account executives
  • Identify market potential through lead generation and qualification
  • Complete appropriate business activity reports and forecasts as required
  • Review and adjust metrics to monitor sales/market share change
  • Expand sales in existing accounts by introducing new products and services and developing new client solutions
  • Achieve sales operational objectives by contributing information and recommendations to overall strategic plan by monitoring competitive products and feedback from market
  • Assess sales team in different situations; provide timely/relevant coaching and conduct/recommend appropriate training
  • Supports sales staff with ride along coaching, participating in client meetings, developing proposals and other aspects of the full sales process
  • Recommends creative ideas that improve the company's competitive position and the bottom line
  • Develops creative and effective customer focused solutions using all media platforms

Job Requirements

 Requirements:

  • Demonstrated track record of success in media sales
  • Knowledge of all facets of digital sales and marketing
  • Proven leader with record of sales achievement
  • Ability to think and lead strategically
  • Proven thought leader and problem solver
  • Effective driver of integrated revenue and strategy
  • Ability to prioritize critical functions to ensure individual and team success
  • Excellent interpersonal and leadership skills
  • Excellent verbal and written communication skills
  • Advanced CRM system experience; Salesforce.com experience desirable

 #LI-AC1

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 49 television stations and two radio stations in 41 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and approximately 30 million across its digital platforms. TEGNA has been consistently honored with the industry’s top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA also delivers innovative and unparalleled solutions for advertisers through TEGNA Marketing Solutions (TMS). TMS is a one-stop shop that helps businesses thrive through an unmatched suite of services and solutions that reach consumers across television, email, social and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit www.TEGNA.com.

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

 

 

Job Snapshot

About Us

WLBZ 2 is more than a TV station. We’re NEWS CENTER: together with our sister station WCSH (Portland) we’re covering the news that matters to you, all over Maine and eastern New Hampshire, through broadcast, social media, online, mobile apps, and events. 
We hire talented and creative journalists, social/digital experts, marketing masterminds, and customer-focused sales executives.  If you are looking for a fast-paced atmosphere to thrive, develop your professional skills and partner with viewers and digital users this is the place to be. 
 We put a premium on personal integrity, teamwork, accountability, problem solving, a strong work ethic and winning.  We provide an atmosphere to grow professionally and advance in a leading media company.  Benefits include medical coverage, life insurance, flexible spending accounts, vacation time, sick pay, short-term disability, long-term disability, a 401(k) Savings Plan and more.