Local Sales Manager
at TEGNA

Date Posted: 7/21/2020

Job Description

How does leading a seasoned team of broadcast and digital sales professionals that exceeds budgets, leads the market, and embraces opportunities sound to you? What about leading that team while making your mark inside a corporation that desires to build and promote its people? Add to this a market that is vibrant and a station that is making improvements to its product and services. NewsWest 9 (KWES-TV NBC) Odessa-Midland is searching for its next Local Sales Manager who is willing to contribute their knowledge and success to our team to help improve and propel our organization. This opportunity is for a person who understands and embraces the current and future environment of marketing on digital and broadcast platforms. If you’re an Account Executive looking to earn your first management stripe, we want to talk to you.

 

Responsibilities:

  • Drive new business development efforts to increase new enterprise accounts assuring sales team exceeds all sales revenue goals.
  • Recruit, hire, onboard, train and develop new sales hires; effectively manage, develop and motivate existing sales team
  • Develop strong relationships with local and regional advertisers
  • Manage key local and regional accounts and account executives
  • Identify market potential though lead generation and qualification
  • Accurately identify, monitor and forecast sales and marketing trends for key business segments
  • Complete appropriate business activity reports and forecasts as required
  • Review and adjust metrics to monitor sales/market share change
  • Expand sales in existing accounts by introducing new products and services and developing new client solutions
  • Achieve sales operational objectives by contributing information and recommendations to overall strategic plan
  • Assess sales team in different situations; provide timely/relevant coaching and conduct/recommend appropriate training
  • Support sales staff with ride along coaching, participating in client meetings, developing proposals and other aspects the full sales process
  • Recommends creative ideas that improve the company’s competitive position and the bottom line
  • Develops creative and effective customer focused solutions using all media platforms

Job Requirements

Job requirements

  • Media sales experience with demonstrated track record of success
  • Knowledge of all facets of digital sales and marketing
  • Proven sales leader with record of sales achievement
  • Ability to think and lead strategically
  • Effective driver of integrated revenue and strategy
  • Ability to prioritize critical functions to ensure individual and team success
  • Excellent interpersonal and leadership skills
  • Excellent verbal and written communication skills

#LI-AC1  

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 62 television stations and four radio stations in 51 markets, TEGNA is the largest owner of top 4 affiliates in the top 25 markets, reaching over 38 percent of all television households nationwide. TEGNA also owns leading multicast networks Justice Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, email, social and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit www.TEGNA.com.

 

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

Job Snapshot

About Us

NewsWest 9 (KWES), the NBC affiliate in Midland-Odessa, TX, is owned by TEGNA Inc., an innovative media company with 49 television stations and two radio stations in 41 markets.