Marketing Producer
at TEGNA

Date Posted: 4/13/2019

Job Description

WTOL 11, TEGNA’s CBS affiliate in Toledo, OH has an immediate opening for a Marketing Producer.  We are looking for a dynamic creative who is innovative, focused on quality standards and has an appetite for collaboration.  The ideal candidate will have exceptional written and verbal communication skills, demonstrate excellent news/marketing judgment and produce dynamic promotional messages.  You will be surrounded by a team that wants to win, values your expertise, your passion and your creativity.    

Responsibilities include the following.  Other duties may be assigned.

  • Champion the selection, writing and producing of daily news topicals in a fast-paced, deadline oriented environment. 
  • Write and produce promos for enterprise stories and station initiatives. 
  • Part of the creative team responsible for the station brand, sponsored events, sales and syndicated promotions.
  • Produce compelling, targeted, and research driven marketing.
  • Sell brand distinction in topicals, special reports and image promotion.
  • Be an integral part of a collaborative team.
  • Must be able to have flexible hours to meet the high-volume demands.

Job Requirements

Qualifications:

  • Advanced knowledge in Adobe Production Suite a must (Premiere, After Effects, etc.).
  • Strong topical and promotion writing skills.  Demonstrate ability to write compelling, conversational and brand-centric copy for multi-platform marketing.
  • Proficient in videography and lighting.
  • In addition to creativity, you’ll need excellent communication skills along with the ability to juggle multiple projects and work under tight deadlines. 
  • Must have a team attitude with a commitment to excellence.

Experience:

  • Minimum 2 years of television promotion experience preferred
  • Experience in Adobe Production Suite including Premiere, After Effects, and Photoshop a must.
  • Camera and lighting skills preferred.
  • College degree or equivalent work experience

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 49 television stations and two radio stations in 41 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and approximately 30 million across its digital platforms. TEGNA has been consistently honored with the industry’s top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA also delivers innovative and unparalleled solutions for advertisers through TEGNA Marketing Solutions (TMS). TMS is a one-stop shop that helps businesses thrive through an unmatched suite of services and solutions that reach consumers across television, email, social and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit www.TEGNA.com.

 

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

Job Snapshot

About Us

WTOL News 11, the CBS affiliate in Toledo, OH, is owned by TEGNA Inc., an innovative media company with 49 television stations and two radio stations in 41 markets.